01815cam a22002293a 4500008004100000020001800041050002100059245005700080250001600137260002500153300001100178490002800189520114900217600002201366600003701388600004101425600002301466600002801489650001901517700002701536910002201563230127s2017 000 0eng a978383655552404aTS
195.4 .P3314aThe package design book / ceditor, Julius Wiedemann aNew edition aKolnbTaschen,c2017 a665. p 0aBibliotheca universalis a
- Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories -- beverages, food, body, luxury, and other markets -- and no fewer than 50 sub-categories. Featuring a selection of hundreds of works, this book brings together Pentawards winners from 2008 to 2016, providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives. This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.
04aPackaging- Design04aCommercial art - Pictorial works04aPackaging - Design - Pictorial works04aPackaging - Awards04aCommercial art - Awards 4aCommercial art1 aWiedemann, Juliuseedt alibsys:recno,9364