Strategic Management Theory / Charles W.L. Hill, University of Washington-Foster School of Business, Gareth R. Jones, Melissa A. Schilling, New York University-Stern School of Business
التفاصيل :
رقم التسجيلة | 8946 |
نوع المادة | book |
ردمك | 9781285184494 |
رقم الطلب | HD 70 .U5 H54 |
المؤلف | Hill, Charles W. L |
العنوان | Strategic Management Theory / Charles W.L. Hill, University of Washington-Foster School of Business, Gareth R. Jones, Melissa A. Schilling, New York University-Stern School of Business |
بيان الطبعة | Ed. 11 |
بيانات النشر | Stamford, CT, USA: Cengage Learning, 2015. |
الوصف المادي | 467 P |
المحتويات / النص |
- Part One: Introduction To Strategic Management - Part Two: the nature of competitive advantage - PArt Three: Strategies - PArt Four : Implementing Strategy
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المستخلص | This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Charles Hill, Gareth Jones, and Melissa Schilling integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics. Based on real-world practices and current thinking in the field, the eleventh edition of STRATEGIC MANAGEMENT features an increased emphasis on the changing global economy and its role in strategic management. |
المواضيع | Management - United States - Case studiesStrategic planning - United States - Case studiesBusiness planning - United States - Case studies |
الأسماء المرتبطة | Jones, Gareth R |
النسخ :
الباركود | رمز الوحدة | النسخة | نوع النسخة | |
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0000089460001 | HD 70 .U5 H54 | 1 | عادي |
المرفقات :
العنوان | الوصف |
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