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Graphic design theory : readings from the field / edited by Helen Armstrong

عدد النسخ: 1 عدد النسخ المعارة : 0 عدد النسخ المتاحة للاعارة : 1
رقم التسجيلة 9416
نوع المادة كتاب
ردمك 9781568987729
رقم الطلب

NC 997 .G673

العنوان Graphic design theory : readings from the field / edited by Helen Armstrong
بيان الطبعة 1st ed
بيانات النشر New York: Princeton Architectural Press، 2009.
الوصف المادي 151. p
بيان السلسلة Design briefs
المحتويات / النص

Foreword: Why Theory? Ellen Lupton

Acknowledgements
Introduction: Revisiting the Avant-Garde
Timeline
Section One: Creating the Field
Manifesto of Futurism
F. T. Marinetti | 1909
Who We Are: Manifesto of the Constructivist Group
Aleksandr Rodchenko, Varvara Stepanova, and Aleksei Gan | 1922
Our Book
El Lissitzky | c. 1926
Typophoto
L¿szl¿ Moholy-Nagy | 1925
The New Typography
Jan Tschichold | 1928
The Crystal Goblet, or Why Printing Should be Invisible
Beatrice Warde | 1930
On Typography
Herbert Bayer | 1967
Theory at Work
Futurism
Constructivism
The Bauhaus/New Typography
Section Two: Building on Success
Designing Programmes
Karl Gerstner | 1964
Grid and Design Philosophy
Josef M¿ller-Brockmann | 1981
Good Design Is Goodwill
Paul Rand | 1987
Learning from Las Vegas: The forgotten Symbolism of Architectural Form
Robert Venturi, Denise Scott Brown, and Steven Izenour | 1977
My Way to Typography
Wolfgang Weingart | 2000
Typography as Discourse
Katherine McCoy with David Frej| 1988
The End of Print: The Graphic Design of David Carson
Lewis Blackwell and David Carson | 2000
The Dark in the Middle of the Stairs
Paula Scher | 1989
Theory at Work
International Style
Modernism in America
New Wave/Postmodern
Section Three: Mapping the Future
The Macram¿ of Resistance
Lorraine Wild | 1998
Design and Reflexivity
Jan van Toorn | 1994
Design Anarchy
Kalle Lasn | 2006
The Designer as Author
Michael Rock | 1996
Designing Our Own Graves
Dmitri Siegel | 2007
Dematerialization of Screen Space
Jessica Helfand | 2001
Computer Technology and Design
Kenya Hara | 2007
Import/Export, or Design Workflow and Contemporary Aesthetics
Lev Manovich | 2006
Univers Strikes Back
Ellen and Julia Lupton | 2007
Theory at Work
Contemporary Design
Appendix
Glossary
Bibliography
Index

المستخلص

The titles in our best-selling Design Brief series are highly praised by graphic design students, educators, and professionals worldwide as invaluable resources. Each beautifully designed, affordable volume offers a concise overview of a design fundamentalthe hows of design. But as most seasoned designers will tell you, a comprehensive education also requires an understanding of the whys of design practice. Graphic Design Theory presents groundbreaking, primary texts from the most important historical and contemporary designthinkers. From Aleksandr Rodchenko's "Who We Are: Manifesto of the Constructivist Group" to Kenya Hara's "Computer Technology and Design," this essential volume provides the necessary foundation for 

المواضيع Graphic arts
Commercial art

الأسماء المرتبطة Armstrong, Helen